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Social networking traffic continues to grow: Nielsen/NetRatings

Social networking traffic grows

Via Mashable comes the latest Nielsen/ NetRatings report on web traffic in August for social networking, video and blog sites. Of particular interest is that while FaceBook leads in growth amongst social networking sites at 117% growth to 19mm uniques from August 2006, MySpace continues to dominate traffic and usage with 60mm unique visitors in August and 23% growth. For marketers, as much as we have come to view MySpace as “so last year” it is important to note that the public in general continue to find it useful.

[photo credit: maddog on Flickr]

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